The main concept is that Real Premium Specialty coffee has the flavor and consistency of drinking a fine wine. Much to many peoples’ surprise, it does not taste like any coffee they have ever tasted before. You will experience a pleasant fruit like flavor leaving your taste buds salivating for more after you finish your cup. There is never any better aftertaste nor acidy feeling normally associated with drinking coffee. Real coffee is one of the healthiest drinks you can consume, especially knowing that there are no hidden chemicals from the growing or processing of the beans.